10 posts tagged with "General"

Choosing a web performance optimization agency sounds simple until every proposal starts promising the same thing.

“Better PageSpeed scores.”

“Faster loading.”

Brotli and GZip are two of the most popular compression algorithms for the web, and their browser support is exceptionally good. But we have a new player in town: ZSTD or Zstandard, which is developed by Facebook.

ZStandard adoption has increased significantly since 2024 when Cloudflare added support for the same. Now it is also available on Cloudflare's free plan and can be enabled using this compression rule. But is Zstandard worth using over Brotli and GZip? Let us find it out today!

Cloudflare introduced Argo in 2017 as an add-on premium service for Cloudflare users. Argo uses smart routing in real time to avoid network congestion. It dynamically finds the most optimal routes through the Cloudflare network and reduces the response times of your website.

Back Forward Cache is a technique browsers use to instantly load a Web Page when the Back or Forward buttons on the browsers are pressed.

Back/Forward Cache is currently supported by all major browsers including Google Chrome, Mozilla Firefox, and Safari. According to Google Chrome's data, about 10% of all navigations on Desktop are either Back or Forward. This number goes all the way to 20% in the case of Mobile browsing.

By ensuring that your website is eligible for Back/Forward Cache, you can make a dramatic difference to the Page Speed and User Experience of your website.

Google PageSpeed Insights is a great free tool for testing Web Performance and checking Core Web Vitals. However, it lacks many advanced features such as a Waterfall Chart and the ability to select the test location and device.